Volvo Cars’ connected digital ecosystem was designed by placing the needs of the consumer at the center of the experience and providing advanced ways to engage across all devices and platforms. This inspiring digital experience helped people connect with the brand and purchase Volvo’s best-in-class...
The challenge was to enhance their e-commerce site from a brand perspective. The site was created to be a better representation of the brand and one that was more relevant to the audience. It developed a point of view that addressed how to reimagine a...
Originate is a global software consultancy. As design lead my responsibilities spanned branding and art direction, marketing, sales, product design and strategy. I built a multidisciplinary design team and played a hands-on role in developing a toolkit of assets for sales and product designers to...
The premier network for fitness professionals everywhere. Achieve your full potential with cutting-edge advice, the latest Nike Training gear, and unique opportunities from the best in training – all through the Nike Training Club app....
Looker had outgrown their image. They are scaling fast and have ambitious goals to compete in new markets – they needed an identity system to support their growth. I worked with them for 8-weeks as design lead to define the creative direction and deliver an...
Designed the L’Oréal website to be personalized and cross-device accessible. Its new memory and geo-location technology logs the consumer’s favorite products, preferences, and lets them know the nearby stores that carry L’Oréal—completely personalizing the online shopping experience....
Designed the L’Oréal website to be personalized and cross-device accessible. Its new memory and geo-location technology logs the consumer’s favorite products, preferences, and lets them know the nearby stores that carry L’Oréal—completely personalizing the online shopping experience....
The challenge was to bring the feeling of a being at an Apple Music Festival by creating a digital experience using iconic performances with Apple products. Apple platforms were also used to stream live music connecting users with exclusive experiences in the past, present, and...